Samsung Engineering
CONTACT US
SITEMAP
 
News & PR
Press Releases
Accolades
Advertisements
Publication
Promotion Film
CI & Slogan
Home>News&PR>CI & Slogan>CI
 
The wordmark refer to a visual symbols that best represent 'Samsung'. Therefore, the application of the wordmark should be considered first in the process of developing visual materials. The image of the wordmark should not be damaged or altered in any circumstances.
 
Standard wordmark is a combination of the oval and the logotype. The first and the last letters partially break out of the oval. In applying the wordmark therefore, optimum space planning should be first carried out in order to express the graphic featured of the wordmark effectively.   The wordmark modification should not be applied in printed meterials. This is wordmark used for multimedia and outdoor media.
The logotype and the oval are separated, so three-dimensional expression is possible with the least restriction of background space.
 
Language
Global